by Olimpia Martinotti | Jan 15, 2022 | Design, Portfolio Projects
A wrap-up of all my brand identity projects for 2021. I wish I could include all the copywriting or brand narrative strategy work I’ve done this year, but I am honored to have been entrusted with the branding of people’s livelihoods, the strategizing of...
by Olimpia Martinotti | Oct 26, 2021 | Design, Portfolio Projects
BRANDING FOR VERDANT WYNWOOD When this client reached out to me regarding branding they were exploring the possibility of opening a brick-and-mortar shop in the trendy Wynwood, Florida neighborhood of Miami to sell CBD products that he grows and processes...
by Olimpia Martinotti | Oct 26, 2021 | Portfolio Projects
CONTENT STRATEGY FOR THE FREE WILL KIT During my two-year employment for The Solution HQ I was tasked with creating ads for the lead products that we offered for the insurance industry, The Free Will Kit. With the ads that I created across those two years, we...
by Olimpia Martinotti | Sep 25, 2021 | Portfolio Projects
CONTENT STRATEGY FOR MERLILI BRIDAL When I began working for Merlili Bridal Boutique in the aftermath of Hurricane Irma, this 15-year-old Coral Gables boutique had been struggling with attracting brides lately due to a construction project along the boulevard...
by Olimpia Martinotti | May 28, 2021 | On Storytelling, Portfolio Projects
Glossy slippers turquoise lucky travel lace polka dots. Pretty ribbon tan leather cotton candy perfume gemstone. Beach blush antique sweet sunrise, cashmere spritzer closet quartyz sunrise candle St Tropez. Blush glitz tulips, tan flamingo pose polka dots ice beach...